Learning taste
Helping people describe what they enjoy without requiring expert vocabulary.
TasteProfile Lab · San Francisco
Beginning
at the table.
A place to imagine and test how preferences can create more personal, more thoughtful restaurant experiences—without compromising privacy.
Why a lab?
Small experiments.
Human outcomes.
A restaurant brings taste, dietary needs, occasion, and service together in a single experience. It is the ideal place to explore a simple idea: when people can express what matters—and choose when to share it—hosts can create moments that feel considered rather than assumed.
What we’re exploring
From preference to experience.
Sharing with trust
Giving people clear, reversible control over who can see their preferences.
Welcoming with context
Turning useful signals into thoughtful service before a guest arrives.
The platform story
One profile across every experience.
The poster maps the larger TasteProfile vision: people own a single preference profile, choose what to share, and can be recognized across the systems that serve them.
Concept poster · TasteProfile platform and design-partner vision
Private beta
Help shape what comes next.
We’re inviting thoughtful diners, restaurant partners, and early collaborators in San Francisco to join the first experiments.
Request an invitation